Altrec's Collapse: Cybersecurity's Hidden Cost
The Fall of an E-commerce Giant Altrec, a once-prominent online retailer of outdoor gear, experienced a spectacular downfall in 2011. Boasting $59 million in revenue by that year, the Oregon-based company's collapse serves as a cautionary tale, highlighting the interconnectedness of cybersecurity breaches, financial mismanagement, and operational vulnerabilities in the e-commerce landscape. This case study analyzes Altrec's demise, revealing critical lessons for businesses aiming to avoid a similar fate....